I see so many people bronzing the wrong way. It doesn't look natural and you can end up just looking like your face is dirty. In order for your bronzer to make you look like you spent hours in the California sunshine (without the skin cancer risk) you need to put it on the areas the sun would really hit. Imagine yourself standing under the sun. What areas would the sun touch? Working down from your forehead, dust your forehead, the bridge of your nose, your cheekbones, and your neck. Then, like the drawing (which is super handy!) says, blend all over so you don't look fake.